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Sater Design Country Estates Home Plans Book

Posted on 06.07.2007 in Freelance | 395 views | Tags: , ,     

Sater Design Country Estates Home Plans BookAssignment: Freelance copywriting.

Client: Sater Design Group

Challenge: Conducted research and provided copywriting for section introductions and 80+ home plan descriptions in this 160-page book.

Sample Copy:

How does a classic…become a classic? A sense of style is certainly important. A well-known standard of refinement and elegance is also essential. But we like to think that classics are formed by endurance. By time. You do not witness them being produced or fabricated – true classics evolve and grow, building significance and impact across generations. That’s why these Classic Country designs have been created with the highest, most established, standards of style.



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